In 2023, Meta, formerly known as Facebook Inc., incurred advertising expenses of over two billion U.S. dollars. For the year 2022, Meta's advertising expenses totaled 2.6 billion and for 2021, this figure was 2.9 billion U.S. dollars.
Annual advertising expense of Meta Platforms from 2014 to 2023
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Meta Platforms. (February 1, 2024). Annual advertising expense of Meta Platforms from 2014 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/685531/facebook-ad-expense/
Meta Platforms. "Annual advertising expense of Meta Platforms from 2014 to 2023 (in million U.S. dollars)." Chart. February 1, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/685531/facebook-ad-expense/
Meta Platforms. (2024). Annual advertising expense of Meta Platforms from 2014 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/685531/facebook-ad-expense/
Meta Platforms. "Annual Advertising Expense of Meta Platforms from 2014 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Feb 2024, https://www.statista.com/statistics/685531/facebook-ad-expense/
Meta Platforms, Annual advertising expense of Meta Platforms from 2014 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/685531/facebook-ad-expense/ (last visited November 21, 2024)
Annual advertising expense of Meta Platforms from 2014 to 2023 (in million U.S. dollars) [Graph], Meta Platforms, February 1, 2024. [Online]. Available: https://www.statista.com/statistics/685531/facebook-ad-expense/
